FEATURE LIBRARY

Understand every
part of Hoop Nest.

Team App and Team Marketing solve different jobs. Choose a feature below to see exactly what it does, why it matters, and how the workflow operates.

Team App features ↓Team Marketing features ↓

TEAM APP · AFTER A FAMILY JOINS

Run the program and every team.

Six connected product layers for directors, coaches, parents, and players. Each feature remains tied to the organization, season, team, roster, and role.

01 · ORGANIZATION IDENTITY

White-label branding

Give every organization its own logo, colors, name, and in-app identity.

Read the complete explanation ↗02 · PROGRAM OVERSIGHT

Director command center

See organizations, seasons, teams, approvals, and attention items from one operational home.

Read the complete explanation ↗03 · PROGRAM STRUCTURE

Seasons + team workspaces

Keep every roster, event, conversation, and record inside the correct season and team.

Read the complete explanation ↗04 · COMMUNICATION

Feed + team communication

Connect announcements, posts, reactions, and team chat to the correct audience.

Read the complete explanation ↗05 · EVENT OPERATIONS

Calendar + attendance

Create team events, collect family responses, and see availability before the event.

Read the complete explanation ↗06 · ACCESS + ONBOARDING

Family, roles + roster access

Connect parents and players while giving every role only the tools it should use.

Read the complete explanation ↗

TEAM MARKETING · BEFORE A FAMILY JOINS

Create and convert program opportunity.

Six distinct stages that move a real basketball offer from campaign strategy to measurable registrations and revenue.

01 · ATTENTION

Campaign strategy + creative

Build a distinct offer, message, and ad direction for the basketball opportunity.

Read the complete explanation ↗02 · DEMAND CREATION

Lead generation

Reach qualified basketball families and capture every response with its original source.

Read the complete explanation ↗03 · MARKETING OPERATIONS

Program Command Center

Give the program one view of campaigns, family opportunities, status, and next actions.

Read the complete explanation ↗04 · FOLLOW-THROUGH

Lead handling + follow-up

Confirm interest, answer the next question, and keep incomplete families moving.

Read the complete explanation ↗05 · ACTION

Registration + conversion paths

Move qualified families toward registration, evaluation, payment, or a future opportunity.

Read the complete explanation ↗06 · MEASUREMENT

Results + reporting

Connect spend and source to leads, registrations, paid spots, revenue, and pipeline.